McDonald’s COO: Company needs a rebirth

2. However, he said, “you’re going to see a new attitude” toward the restaurant’s breakfast menu — which has taken a hit from new standards adopted by labor unions. 3. “We have 90,000 managers….

McDonald’s COO: Company needs a rebirth

2. However, he said, “you’re going to see a new attitude” toward the restaurant’s breakfast menu — which has taken a hit from new standards adopted by labor unions.

3. “We have 90,000 managers. The second half of that decade is going to be a great time to attract the next generation of McDonald’s managers. But to do that we need to be honest about what it’s going to take to run a burger and fried-chicken restaurant. We have to stop worrying about how fast we can get coffee into the car, or the fastest McJugs or the fastest milkshakes. We have to start to look at it more as a scalable organization, putting a sustainable organization in place that we’ll hold for the next 10, 15, 20 years.

4. McDonald’s next target is productivity and profitability in the international franchised market.

5. For the first time in four years, McDonald’s McWrap has been the top selling item in the U.S. on online sales.

6. The company is seeing a positive effect from investing in the stores it already has: Early returns from remodeling and modernizing those units is ahead of plans.

7. Apple, Amazon, and Google are the biggest brand threats in 2021.

Leave a Comment